5 CREATORS meet J.PRESS ORIGINALS Ⅴ

SHIGEYUKI NEMOTO | Shigeyuki Nemoto | PRESS

Continuer located in Ebisu Minami.

Many people were wearing eyewear on this day as well. This is a select shop that mainly sells glasses and sunglasses, as well as some apparel items. It's a salon-like space with calm lighting. On this day, I took this photo at Continuer Extra Space, which is located next to the main store.

In addition to eyewear, it also serves as an event space and shop, as well as watches. This is a more personal space where you can enjoy conversations with shop staff. The person who will be appearing this time is Mr. Shigeyuki Nemoto from PR. First, let me tell you about the store. “We view eyewear as a communication tool, and our idea is to bring together people with similar hobbies and cultural sensibilities to our store and share something interesting. Our underlying idea is to express surrounding culture, such as apparel and music.Continuer Extra Space also carries watches, and glasses and watches have an affinity in the first place.Japan We started it two years ago with the idea of ​​creating a modern style in Tokyo, which is unique to part-time stores.While it has a traditional atmosphere specialized in specialized fields, it has a new feel. It's also an experimental space where we can propose our values."

Now, what Nemoto-san incorporated into her styling for this shoot was the J Press setup. ``If anything, I'm not from the generation that experienced traditional fashion in real time, so the key point is how to mix it up.I thought it would be a good idea to try something different.The set up this time is pants. It has a slim silhouette, so I paired it with voluminous sneakers to add some expression to the silhouette."

Nemoto, who is from Yokosuka, has American casual culture as the basis of her fashion. That mentality matched J Press's products. Continuer is located in Ebisu Minami. On this day many people were buying eyewear. It is a multi-brand shop dealing mainly with glasses and sunglasses, and some other apparel items are also available there. It is a salon-like space with relaxing lighting . On this day I did the shooting at Continuer Extra Space which is next to the main store. It serves as both an event space and shop, and watches are also sold here along with eyewear. The space offers more of a personal feel where you can enjoy talking with shop staff. This time the person responsible for PR, Shigeyuki Nemoto, will be appearing in the interview. First,
we will have him tell us about the shop. "We think of eyewear as a communication tool and have the idea that people with similar hobbies and feelings about culture will gather at the store and convey something interesting.
The store is based on the idea that we want to express the culture surrounding mainly eyewear but also apparel and music. Watches are also on display in Continuer Extra Space, but they already had an affinity with eyeglasses in the first place. The store started business two years ago based on conversations about having a modern style store in Tokyo in the unique Japanese style of a side business. It has become a specialist store that continues the Trad mood but also can propose new values. It is an experimental space.” Mr . Nemoto's
styling was incorporated into the J.PRESS set up for this shooting. "I am not from a generation that experienced Trad fashion in real time, so it's important for me to know how to dress down. I think a lot of thought has to go into it. Seeing as the pants give a slim silhouette in this setup, conversely I decided to give expression to the silhouette by putting it together with voluminous sneakers." Mr. Nemoto is from Yokosuka and has American casual culture as the basis of fashion in his way of thinking. This psychology is a good match for
J.PRESS products. INFORMATION
Continuer Extra Space
Callum Ebisu 1F, 2-9-2 Ebisu Minami, Shibuya-ku, Tokyo
12:00～21:00
http://www.continuer.jp/extra/index.php